
Seldén Mast, renowned for its mast and rigging systems for various sailing vessels, has launched a new online store tailored for the U.S. market. This initiative allows sailboat owners across the contiguous United States easy access to a wide array of genuine Seldén spare parts and accessories.
The online platform is designed to enhance consumer service by providing convenient access to part of the Seldén catalogue, including components that are often hard to find. Notably, the site also offers detailed information about the extensive Seldén dealer network, serving as a resource for both DIY sailors and business customers.
Mats-Uno Fredrikson, Director of Aftermarket Sales at Seldén Mast, emphasizes the webshop’s role beyond mere sales, characterizing it as a comprehensive resource. Jonas Berg, General Manager at Seldén Mast Inc., points out that while smaller essential parts are easily accessible online, technologically advanced products necessitating professional installation remain available exclusively through authorized dealers.
The U.S. Seldén Online Store can be accessed through the main Seldén website, expanding the availability of their parts and accessories to a broader audience.